I discovered this book today from a review that was done by Patricia Redsicker over at Social Media Examiner.

It was written by Lee Odden and is titled Optimize: How to Engage More Customers by Integrating SEO, Social Media and Content Marketing

I purchased the Kindle version for my iPad through Amazon, have read through several chapters already and HIGHLY recommend it!

I remember seeing Mr. Odden at Content Marketing World last Fall but didn’t get a chance to introduce myself. After reading the first part of this book, I just may need to get his autograph. It’s that good!